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Design at First Sight

By 12/02/2018Design
Tilt Architectural Feature Screens

A reception area is one of the most important elements of an office space, as it is one of the first things a client sees when they walk into a company. We know first impressions last, and therefore the way the space “greets you” is just as important as the people who meet with you.

Balancing the design elements to ensure the type of reception your space offers is one that personifies the identity, culture and essentially the brand itself is a tricky balancing act that requires professional expertise. The interior architect must be given a real insight into the brand essence, company culture and personality wanting to be communicated through the space.

Our screens are frequently used to form part of this design language and through this, we’ve had the opportunity to be a part of some great receptions. Recently our unique designs have formed eye-catching features for two quite different projects; Bryte Insurance and BBM Law, both in Johannesburg.

Collaborating with decorative screens for offices on the Bryte Insurance project, our screens form a unique feature light box behind the main reception. Utilising the corporate logo as a decorative repeat component in this pattern, the charcoal grey, and gold screens introduce a strong brand identity element into the aesthetic detailing of the space. Lit from behind and covering a 50 square meter area, the screens create a dramatic feature wall.

Greeting you at the entrance of the reception area at the BBM Law offices our screens transform into metallic urban grids representing sections of Johannesburg’s streets. Showing off our Aluminium Composite material in brushed gold these feature walls turn maps into striking visual showpieces.  Thank you to Paragon Interiors for allowing us to turn your concept into reality.

 

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